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Google says yes to subscription promotions—here's what that means

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Shopify says 2026 is "the year of the normal person" (and why that's good for UX) - Perspective #60

Our ho-ho-holiday teardown is in 10 minutes!

You think

Register for our ho-ho-holiday teardown.

You think we should be ashamed of a pun like that, but we're not.

It's the time of the year for giving, so we're giving you a CRO Workshop for free.

Get your Shopify site in early to be picked as one of the stores we teardown live

Last-minute BFCM homepage fixes - #57

BFCM 2025 Tip #3: Countdown Fever

There's fear, and then there's FOMO

BFCM 2025 Tip #2: Use Your Clients' Words

...not yours. The best copy is right out of your customers' mouths.

BFCM 2025 Tip #1 - Shout it out

Don't hide that BFCM deal. Let's tell you how.